File Worksheets
Free calculators for planning search work
Two worksheets that run on your own numbers. Neither collects anything you type, and neither is a forecast: they show what would have to be true for search to pay off.
Worksheet 1
Donor value calculator
Monthly search visits to your donate and program pages, your gift rate and average gift: what first-year and second-year giving that adds up to, next to the cost of a plan.
Open the calculatorWorksheet 2
Volunteer pipeline calculator
How many volunteers you need, how many sign-ups actually serve, and how many visits a month your volunteer page needs to fill the roster, plus the hours' value at your own rate.
Open the calculatorNext step Your move
Find out what searchers see when they look for your cause
The free audit is a short written report, not a sales call: how your site and Google listing look today, who shows up instead of you, and the first three fixes. It comes by email within one business day.
Or ask the assistant in the corner: prices, Ad Grants, chapters, how canceling works.